Metaphorically speaking

How do we get people to walk into our church house?
They need a key!

Some people are almost ready to seek God, so they are more than likely to come, if you invite them.
Others don't realize the urgency, but they will never come if you don't invite them.
Some people are very busy and they don't know if they can find the time, but they'll never schedule the time if you don't ask them to make the exception.
Some people think they will not feel welcome, they are mostly right because you have not invited them.
Others think if they don't have a nice dress or a nice suit they shouldn't come, they will never know any different if you don't enlighten them.

You have the key.
Give it away!
Metaphorically speaking of course.